Powering modern video, AI
and visual data workflows.
From Pixels to purpose.

IBC 2026

Las Vegas, NV

January 6–9, 2026

Powering modern video, AI
and visual data workflows.
From Pixels to purpose.

Las Vegas, NV

January 6–9, 2026

About IBC 2026

IBC is the global meeting point for media, entertainment, and technology. It brings together broadcasters, content owners, and solution providers to shape what comes next. Join us to see how V-Nova is transforming video, AI and visual data workflows through LCEVC and VC-6 deployments, Vision AI integration, and V-Nova PresenZ XR experiences .

Meet us

Please enter your information to request a meeting with us at IBC 2026.

Beyond the Booth: Join the Conversation

What Happens After the World Cup? Lessons from the World’s Most Ambitious TV Transformation

Sunday 13 September | 17:00–17:20 | CE Stage 1, Hall 5 (5.G72)

Over 50 industry leaders support MPEG-5 LCEVC

Key topics

Explore the scalable, codec-agnostic compression format powering 4K HDR broadcast on existing spectrum. LCEVC works alongside codecs like VVC and HEVC across ATSC 3.0 broadcast, OTT streaming, and cloud gaming.

Learn about the transformative format revolutionizing immersive experiences. V-Nova PresenZ empowers creators with tools for stunning 6DoF XR content.

Explore hierarchical data structures enhancing visual data processing and machine learning. These technologies enable faster AI training and intelligent content analysis.

What you'll experience at our stands

DTV+ (TV 3.0)  

Brazil’s TV 3.0 has moved from validation to live broadcast. Explore the end-to-end ecosystem, from encoding with Harmonic, Ateme and MainConcept to decoding on Realtek, Amlogic and MediaTek devices. See how operators can deliver 4K HDR within existing spectrum.

AI and visual data workflows

We develop hierarchical, compute-aware data formats that allow systems to access and process only the data they need.
Applied to video, imaging and AI pipelines, this reduces data movement, improves efficiency and enables more scalable visual intelligence.


Global TV 3.0 in action

See how MPEG-5 LCEVC powers Brazil’s TV 3.0 rollout and supports the transition to next-generation broadcast across North and South America.

Connect with the experts

Meet the team behind the technology, who have contributed to over 1,500 patents and multiple international standards.

Featured speaker

Enhancing AI-Powered IP Video Workflows and Experiences- From Production to Delivery
Saturday, 18th April | 4:14-4:45 pm | N256

AI isn’t just improving video workflows, it’s redefining them. From production through streaming, advertising, and display, artificial intelligence is enhancing quality, integrating workflows, accelerating speed to market, and unlocking smarter content experiences. This high-impact panel will explore real-world use cases including automated captioning, AI-powered upconversion, intelligent content steering, dynamic ad selection, advanced reporting, and metadata generation at scale. Hear how leading organizations and the SVTA are reducing manual lift, increasing operational efficiency, and driving measurable revenue growth. Walk away with practical insights on where AI delivers immediate value, and how to stay ahead as the ecosystem evolves.

Our partners

Experience firsthand how V-Nova’s revolutionary
technology is transforming industries worldwide.

The XOS media processor now supports Brazil’s next-gen DTV+ system through the integration of state-of-the-art video (VVC and LCEVC) and audio (MPEG-H) codecs, future-proofing the delivery of terrestrial digital TV. This enhancement allows Brazilian broadcasters to efficiently deliver video across legacy ISDB-Tb, new DTV+ and OTT networks using a single solution.

swXtch.io develops technology to reliably bridge cloud and ground into one seamless network, by unlocking missing networking features and performance required for demanding, high-throughput workflows with multicast as the cornerstone.

Experience the latest innovation in next-generation broadcasting, powered by Realtek’s RTD1319D chipset and featuring Fraunhofer IIS’s MPEG-H Audio. This end-to-end demo showcases how Brazil’s upcoming TV 3.0 standard will deliver 4K UHD video with VVC and LCEVC, combined with immersive and interactive MPEG-H Audio, giving viewers a personalized, high-quality experience.

NETINT integrates LCEVC into its VPUs, combining ASIC-based hardware efficiency with improved compression at lower bitrates. Purpose-built for high-density transcoding, this partnership reduces compute overhead and power consumption for live and VOD streaming at scale.

Get your free visitor pass to IBC 2026

Join us at IBC with a complimentary visitor pass. Use the code and click the link below to register.

Related insights