About SET EXPO 2026
SET EXPO is Latin America's largest broadcast, media, and entertainment technology event, organized by the Brazilian Society of Television Engineers (SET). It spans a trade exhibition and a technical congress covering broadcast, streaming, AI, and IP workflows. V-Nova returns to São Paulo to show how MPEG-5 LCEVC is powering Brazil's TV 3.0 rollout, now that DTV+ has moved into consumer deployment .
Meet us
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Over 50 industry leaders support MPEG-5 LCEVC
Key topics
Explore the scalable, codec-agnostic compression format powering 4K HDR broadcast on existing spectrum. LCEVC works alongside codecs like VVC and HEVC across ATSC 3.0 broadcast, OTT streaming, and cloud gaming.
Explore hierarchical data structures enhancing visual data processing and machine learning. These technologies enable faster AI training and intelligent content analysis.
What you'll experience at our stands
DTV+ (TV 3.0) in consumer deployment
Brazil’s TV 3.0 has moved from validation to live broadcast, with Globo’s DTV+ now reaching homes in Rio de Janeiro, São Paulo, and Brasília. See the end-to-end chain behind it, with encoding from Harmonic and Ateme and decoding from Realtek.
Live sport delivery economics
The value of sports rights keeps rising, and the cost of delivery is rising faster. See how more efficient compression helps broadcasters and streamers protect margins as live audiences grow.
Brazil as a global TV 3.0 benchmark
DTV+ gives broadcasters, manufacturers, and regulators worldwide a real-world reference point. With the 2026 FIFA World Cup raising the bar for premium live sport at scale, Brazil’s deployment shows what next-generation broadcast can now deliver over the air. See how MPEG-5 LCEVC supports it and what it signals for television across the Americas.
Connect with the experts
Meet the team behind our 1,400+ international patents and essential IP in 5 international standards. Bring your hardest questions on compression, spectrum, and TV 3.0.
MPEG-5 LCEVC: From Standard to Commercial Reality
August 20, 2026 | 11:20 | Sala 1
This session traces MPEG-5 LCEVC’s journey from international standard to live commercial deployment, centred on Brazil’s TV 3.0 rollout. It presents independently verified results of 35–50% bitrate savings for VVC+LCEVC over VVC alone in real-time broadcast scenarios, and explains why LCEVC is now mandated in Brazil’s TV 3.0 base receiver profile. It then turns practical, showing how LCEVC drops into existing broadcast and streaming workflows and how its licensing model removes adoption friction, before looking ahead to how it can power both human and AI and machine-vision pipelines.
Our partners
Experience firsthand how V-Nova’s revolutionary
technology is transforming industries worldwide.
The XOS media processor now supports Brazil’s next-gen DTV+ system through the integration of state-of-the-art video (VVC and LCEVC) and audio (MPEG-H) codecs, future-proofing the delivery of terrestrial digital TV. This enhancement allows Brazilian broadcasters to efficiently deliver video across legacy ISDB-Tb, new DTV+ and OTT networks using a single solution.
swXtch.io develops technology to reliably bridge cloud and ground into one seamless network, by unlocking missing networking features and performance required for demanding, high-throughput workflows with multicast as the cornerstone.
Experience the latest innovation in next-generation broadcasting, powered by Realtek’s RTD1319D chipset and featuring Fraunhofer IIS’s MPEG-H Audio. This end-to-end demo showcases how Brazil’s upcoming TV 3.0 standard will deliver 4K UHD video with VVC and LCEVC, combined with immersive and interactive MPEG-H Audio, giving viewers a personalized, high-quality experience.
NETINT integrates LCEVC into its VPUs, combining ASIC-based hardware efficiency with improved compression at lower bitrates. Purpose-built for high-density transcoding, this partnership reduces compute overhead and power consumption for live and VOD streaming at scale.
Key insights
